Karen Gagarin,
Services Manager
Location:
Industry:
Team Size:
Previous Tool:
Use Case:
San Francisco, California
Business Improvement District
17
Salesforce without customization
Operational Data Ownership
Union Square Alliance is a leading Business Improvement District (BID) located in the heart of San Francisco. The Union Square Alliance plays a pivotal role in maintaining the area’s cleanliness, safety, and economic vitality, overseeing initiatives that support the neighborhood’s businesses, enhance visitor experiences, and drive economic growth.
Their team of 17 staff members manage both day-to-day operations and long-term property data across the district. They were using Salesforce CRM to capture the property information. To manage and allocate the service requests to ambassadors, they were using an external vendor’s proprietary software..
Slow Report Generation
Data Stuck in Vendor Systems
Limited Flexibility
Instant, Custom Reports
Data Ownership in One Place
Enhanced Flexibility
Recognizing the efficiency of the Field Service App and its integration capabilities with Salesforce, CFO Benjamin decided to replace the existing ambassador app with FSA.